Direct-Purchase Insurance by Neighborhood — New York City

Map and ranking of Direct-Purchase Insurance across New York City's 197 neighborhoods. Highest: Morningside Heights (30.9%). Lowest: Fordham Heights (2.7%). New York City avg: 8.9%. Data: 2020–2024.
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Direct-Purchase Insurance · all 197 New York City neighborhoods · 2020–24

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Year

2020–2024 5-year ACS estimate.

Citywide overview
All neighborhoods
New York City citywide · Direct-Purchase Insurance 8.9%
Highest neighborhood Morningside Heights: 30.9%
Lowest neighborhood Fordham Heights: 2.7%

Universe: Civilian noninstitutionalized population (excludes institutionalized group quarters, such as correctional facilities and nursing homes; includes residents of college dorms) · Geography: Census Tract · Source: U.S. Census Bureau, American Community Survey 2020–2024 5-Year Estimates

Neighborhood distribution Hover or click any dot to inspect
Min 3% 25th pct 6% Median 9% 75th pct 11% Max 31%

Neighborhood ranking: Direct-Purchase Insurance (2020–24)

#1 Morningside Heights 30.9%+21.9 pts
#2 Greenwich Village 27.4%+18.5 pts
#3 Gramercy 19.7%+10.8 pts
#4 Upper West Side-Lincoln Square 18.2%+9.2 pts
#5 Midtown South-Flatiron-Union Square 17.7%+8.7 pts
#6 SoHo-Little Italy-Hudson Square 17.4%+8.5 pts
#7 East Village 17.1%+8.2 pts
#8 Tribeca-Civic Center 17%+8.1 pts
#9 Upper East Side-Carnegie Hill 16.2%+7.3 pts
#10 Clinton Hill 15.6%+6.7 pts
#11 Bellerose 15.6%+6.6 pts
#12 Upper West Side (Central) 14.4%+5.5 pts
#13 West Village 14.3%+5.4 pts
#14 Auburndale 14.2%+5.2 pts
#15 Brooklyn Heights 14.1%+5.2 pts
#16 Douglaston-Little Neck 14%+5.1 pts
#17 Jamaica Estates-Holliswood 13.9%+5 pts
#18 Murray Hill-Kips Bay 13.6%+4.6 pts
#19 Stuyvesant Town-Peter Cooper Village 13.5%+4.6 pts
#20 Upper East Side-Lenox Hill-Roosevelt Island 13.4%+4.5 pts
#21 College Point 13.4%+4.4 pts
#22 East Midtown-Turtle Bay 13.3%+4.4 pts
#23 Midtown-Times Square 13.3%+4.3 pts
#24 Richmond Hill 13.2%+4.3 pts
#25 Downtown Brooklyn-DUMBO-Boerum Hill 13.2%+4.2 pts
#26 Pomonok-Electchester-Hillcrest 12.9%+4 pts
#27 Kew Gardens Hills 12.5%+3.5 pts
#28 Crown Heights (South) 12.4%+3.4 pts
#29 Howard Beach-Lindenwood 12.1%+3.2 pts
#30 Flushing-Willets Point 12.1%+3.2 pts
#31 Morris Park 12%+3.1 pts
#32 New Dorp-Midland Beach 12%+3.1 pts
#33 Riverdale-Spuyten Duyvil 11.9%+2.9 pts
#34 Murray Hill-Broadway Flushing 11.7%+2.8 pts
#35 Chelsea-Hudson Yards 11.6%+2.7 pts
#36 Upper East Side-Yorkville 11.6%+2.6 pts
#37 Fort Greene 11.5%+2.6 pts
#38 Whitestone-Beechhurst 11.5%+2.6 pts
#39 East Flushing 11.3%+2.4 pts
#40 Bushwick (West) 11.2%+2.3 pts
#41 Pelham Parkway-Van Nest 11.1%+2.2 pts
#42 South Richmond Hill 11.1%+2.2 pts
#43 Oakland Gardens-Hollis Hills 11%+2 pts
#44 Queensboro Hill 11%+2 pts
#45 Prospect Heights 10.9%+2 pts
#46 Crown Heights (North) 10.8%+1.9 pts
#47 Hell's Kitchen 10.7%+1.7 pts
#48 Old Astoria-Hallets Point 10.7%+1.7 pts
#49 Lower East Side 10.6%+1.7 pts
#50 Washington Heights (North) 10.5%+1.6 pts
#51 Financial District-Battery Park City 10.5%+1.6 pts
#52 Glen Oaks-Floral Park-New Hyde Park 10.5%+1.5 pts
#53 Corona 10.4%+1.4 pts
#54 Bayside 10.3%+1.4 pts
#55 Glendale 10.2%+1.3 pts
#56 South Ozone Park 10.1%+1.2 pts
#57 Woodhaven 10.1%+1.1 pts
#58 Bensonhurst 10%+1.1 pts
#59 Maspeth 10%+1 pts
#60 Upper West Side-Manhattan Valley 9.9%+1 pts
#61 Gravesend (East)-Homecrest 9.9%+0.9 pts
#62 Rego Park 9.9%+0.9 pts
#63 Kew Gardens 9.8%+0.9 pts
#64 Bay Terrace-Clearview 9.8%+0.9 pts
#65 Greenpoint 9.8%+0.8 pts
#66 Ridgewood 9.7%+0.8 pts
#67 Hollis 9.7%+0.8 pts
#68 Williamsburg 9.5%+0.6 pts
#69 Bay Ridge 9.5%+0.6 pts
#70 Middle Village 9.5%+0.5 pts
#71 Midwood 9.4%+0.5 pts
#72 West New Brighton-Silver Lake-Grymes Hill 9.3%+0.4 pts
#73 Bedford-Stuyvesant (East) 9.3%+0.4 pts
#74 Dyker Heights 9.3%+0.4 pts
#75 Pelham Gardens 9.3%+0.3 pts
#76 Fresh Meadows-Utopia 9.2%+0.3 pts
#77 Carroll Gardens-Cobble Hill-Gowanus-Red Hook 9.2%+0.3 pts
#78 Astoria (East)-Woodside (North) 9.2%+0.3 pts
#79 Flatbush (West)-Ditmas Park-Parkville 9.2%+0.3 pts
#80 Rosebank-Shore Acres-Park Hill 9.2%+0.3 pts
#81 Canarsie 9.1%+0.2 pts
#82 Spring Creek-Starrett City 9.1%+0.2 pts
#83 Astoria (Central) 9.1%+0.1 pts
#84 Woodside 9%+0.1 pts
#85 New Springville-Willowbrook-Bulls Head-Travis 9%+0.1 pts
#86 East Williamsburg 9%+0.1 pts
#87 Harlem (South) 9%+0 pts
#88 Flatlands 8.9%+0 pts
#89 Manhattanville-West Harlem 8.9%-0 pts
#90 Park Slope 8.9%-0 pts
#91 Forest Hills 8.9%-0 pts
#92 Flatbush 8.9%-0.1 pts
#93 Mapleton-Midwood (West) 8.9%-0.1 pts
#94 Bushwick (East) 8.8%-0.1 pts
#95 Prospect Lefferts Gardens-Wingate 8.8%-0.1 pts
#96 Bedford-Stuyvesant (West) 8.7%-0.2 pts
#97 Throgs Neck-Schuylerville 8.7%-0.2 pts
#98 Pelham Bay-Country Club-City Island 8.6%-0.3 pts
#99 Belmont 8.6%-0.3 pts
#100 Inwood 8.6%-0.3 pts
#101 Ozone Park 8.6%-0.4 pts
#102 Astoria (North)-Ditmars-Steinway 8.6%-0.4 pts
#103 Jamaica 8.5%-0.4 pts
#104 North Corona 8.5%-0.5 pts
#105 Elmhurst 8.4%-0.6 pts
#106 Queensbridge-Ravenswood-Dutch Kills 8.3%-0.6 pts
#107 Arden Heights-Rossville 8.3%-0.7 pts
#108 Soundview-Clason Point 8.2%-0.7 pts
#109 Bath Beach 8.2%-0.8 pts
#110 East Flatbush-Erasmus 8.2%-0.8 pts
#111 Marine Park-Mill Basin-Bergen Beach 8.1%-0.8 pts
#112 Breezy Point-Belle Harbor-Rockaway Park-Broad Channel 8.1%-0.8 pts
#113 Williamsbridge-Olinville 8%-0.9 pts
#114 Gravesend (West) 8%-0.9 pts
#115 St. Albans 8%-0.9 pts
#116 Queens Village 8%-1 pts
#117 Sheepshead Bay-Manhattan Beach-Gerritsen Beach 7.7%-1.2 pts
#118 Harlem (North) 7.6%-1.3 pts
#119 Windsor Terrace-South Slope 7.5%-1.4 pts
#120 Kensington 7.5%-1.5 pts
#121 Westchester Square 7.5%-1.5 pts
#122 Far Rockaway-Bayswater 7.5%-1.5 pts
#123 Oakwood-Richmondtown 7.4%-1.5 pts
#124 Sunnyside 7.4%-1.6 pts
#125 Washington Heights (South) 7.4%-1.6 pts
#126 Castle Hill-Unionport 7.3%-1.7 pts
#127 Baisley Park 7.2%-1.7 pts
#128 Ozone Park (North) 7.2%-1.7 pts
#129 Springfield Gardens (North)-Rochdale Village 7.2%-1.7 pts
#130 Springfield Gardens (South)-Brookville 7.2%-1.7 pts
#131 Todt Hill-Emerson Hill-Lighthouse Hill-Manor Heights 7.2%-1.7 pts
#132 Great Kills-Eltingville 7.1%-1.8 pts
#133 Madison 7%-1.9 pts
#134 Jamaica Hills-Briarwood 6.9%-2 pts
#135 Grasmere-Arrochar-South Beach-Dongan Hills 6.9%-2.1 pts
#136 Chinatown-Two Bridges 6.8%-2.1 pts
#137 Jackson Heights 6.8%-2.1 pts
#138 Sunset Park (West) 6.8%-2.1 pts
#139 Annadale-Huguenot-Prince's Bay-Woodrow 6.8%-2.2 pts
#140 Cambria Heights 6.7%-2.2 pts
#141 Hunts Point 6.7%-2.2 pts
#142 East Flatbush-Remsen Village 6.7%-2.3 pts
#143 Long Island City-Hunters Point 6.6%-2.3 pts
#144 Sunset Park (Central) 6.6%-2.4 pts
#145 St. George-New Brighton 6.3%-2.6 pts
#146 Parkchester 6.3%-2.6 pts
#147 Hamilton Heights-Sugar Hill 6.3%-2.6 pts
#148 Westerleigh-Castleton Corners 6.3%-2.7 pts
#149 Concourse-Concourse Village 6.3%-2.7 pts
#150 East Harlem (South) 6.3%-2.7 pts
#151 East Elmhurst 6.3%-2.7 pts
#152 Kingsbridge Heights-Van Cortlandt Village 6.2%-2.8 pts
#153 Rosedale 6.1%-2.8 pts
#154 East New York-New Lots 6.1%-2.8 pts
#155 Allerton 6.1%-2.8 pts
#156 Port Richmond 6.1%-2.8 pts
#157 Wakefield-Woodlawn 5.9%-3 pts
#158 Highbridge 5.9%-3 pts
#159 Laurelton 5.8%-3.1 pts
#160 Norwood 5.7%-3.2 pts
#161 Cypress Hills 5.7%-3.2 pts
#162 University Heights (North)-Fordham 5.7%-3.2 pts
#163 East Harlem (North) 5.7%-3.2 pts
#164 Coney Island-Sea Gate 5.7%-3.3 pts
#165 East Flatbush-Farragut 5.6%-3.3 pts
#166 Tremont 5.6%-3.3 pts
#167 Gravesend (South) 5.6%-3.3 pts
#168 Sunset Park (East)-Borough Park (West) 5.6%-3.3 pts
#169 University Heights (South)-Morris Heights 5.6%-3.4 pts
#170 Tottenville-Charleston 5.5%-3.5 pts
#171 Crotona Park East 5.5%-3.5 pts
#172 Co-op City 5.4%-3.5 pts
#173 East Flatbush-Rugby 5.3%-3.6 pts
#174 Mount Eden-Claremont (West) 5.3%-3.6 pts
#175 Longwood 5.2%-3.7 pts
#176 Rockaway Beach-Arverne-Edgemere 5.1%-3.9 pts
#177 Brighton Beach 5.1%-3.9 pts
#178 Claremont Village-Claremont (East) 5%-3.9 pts
#179 West Farms 4.9%-4 pts
#180 Borough Park 4.7%-4.3 pts
#181 Eastchester-Edenwald-Baychester 4.7%-4.3 pts
#182 Bedford Park 4.7%-4.3 pts
#183 South Jamaica 4.6%-4.3 pts
#184 East New York (North) 4.6%-4.3 pts
#185 Kingsbridge-Marble Hill 4.4%-4.5 pts
#186 South Williamsburg 4.2%-4.7 pts
#187 Ocean Hill 4.2%-4.7 pts
#188 East New York-City Line 4.2%-4.7 pts
#189 Mariner's Harbor-Arlington-Graniteville 4.2%-4.8 pts
#190 Mount Hope 4.1%-4.9 pts
#191 Soundview-Bruckner-Bronx River 4%-4.9 pts
#192 Brownsville 4%-4.9 pts
#193 Tompkinsville-Stapleton-Clifton-Fox Hills 3.9%-5.1 pts
#194 Morrisania 3.8%-5.1 pts
#195 Melrose 3.5%-5.4 pts
#196 Mott Haven-Port Morris 2.9%-6 pts
#197 Fordham Heights 2.7%-6.2 pts
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